Of the numerous Twitter metrics to track, Twitter impressions should be high on your list. When combined with other metrics, tracking impressions gives you an idea of how far your Tweets have gone. Twitter impressions are one of the indicators of brand presence. If you want to have your pizza company known across Twitter, then you’ll care…
A common question within business communities, when confronted by all of the social media possibilities on the Web, is: “Do I really need that?” Not every business benefits from each social media site in the exact same way. Twitter is important for a business looking to expand social reach. Retweeting and lists, for example, reach…
Twitter is one of the most popular social networks in the world. Whether you plan on joining Twitter for personal reasons such as to follow friends and celebrities, or for business reasons to promote your services, the platform can be a good source of enjoyment and opportunity for almost anyone. Joining Twitter is pretty simple but…